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Archive for March, 2012

Online public domain material is easy to come by, in fact it is served up to you on a plate. Some of these free references have been adapted into pdf format and offered as eBooks or perhaps and audio, whilst there is a huge array of freely available texts that are just waiting to be used and adapted. So it is all there for you and your potential customer.

And this is a very attractive proposition for a very large number of people who are seeking to start an internet business but apparently are not fully keen on the prospect of having to actually roll up their sleaves and get their hands dirty. Find out how you, as a savvy info marketer can exploit this trait… Read More→

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Categories : Public Domain
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What is often treated as an after thought by many information marketers in the early days is the consideration as to what product is going to be offered as a back end sale. This is where you have achieved a sale of your initial product, the front end, and now have a customer. Do you think that they will be predisponed to buying from you again?

The answer to that is most likely. Therefore you have to consider what else you are going to make available for them to buy. And the best time to do this is at the early planning stage, not after they have actually bought your front end product. So, what should you be offering for the back end? Read More→

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Categories : Product Creation
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Niche internet marketing is all about researching for and locating small yet highly motivated groups of people with the same interest and providing for them the help and resources that they need and want. Finding these groups is really quite easy with the opprotunities available for such research on the internet.

Plus also, the creation of social media has established a perfect platform in which to locate such groups. The success of Facebook and Twitter is centered upon people with a similiar interest/taste/viewpoint/belief etc being attracted to joining a group with people who have the same interest in the subject. Now…for an information marketer this is very attractive but not easy to convert… Read More→

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Categories : Social Media
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I was having a chat with a fellow information marketer about whether a top search engine ranking was really essential to the health of an niche internet marketing business.  What is normally peddled by those who know no better is that unless you are top of the first page of Google for your keyword or phrase then you might as well pack up and go home.

Well, my friend and I agreed that type of thinking is a complete load of twaddle. A recurring problem is that many who are interested in starting an internet busienss believe that they need a top search engine ranking to get anywhere and think that it is virtually impossible to achieve this…so they don’t even get started. Start changing your thinking now… Read More→

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If you are searching for email marketing ideas then how about taking a rather obscure path and do something that your email list members will probably find amusing, entertaining and, of course, helpful…especially if you can weave the subject matter into the message that you are giving?

This idea centers around the use of a “Day”. You may ask what on earth am I talking about? When you realise the extent of the number of “Days” you should start to recognise potentially great marketing opportunities. Find out what “Day” you could use… Read More→

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Categories : Email Marketing
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The fourth and final part of what is needed for starting an internet business highlights an important aspect of managment when it is up and running. There is often this perception amongst those starting out that the set up is one of “set and forget”. If you do that, the website or blog will slowly wither on the internet vine. You do have to be proactive.

Yet there is being busy building an internet business and making steady progress and being busy undertaking things that don’t do anything to enhance your success. And this is where the fourth and final part come in. Read on to complete the series… Read More→

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For the third part of what is needed for starting an internet business, once you have established focus and concentrating on one thing without being distracted by the next shiny object (the result of which is to skip from one opportunity to another and whilst seemingly being busy, you end up not any further forward) together with your realistic expectations you need to ensure your time is used efficiently.

So how is this achieved? Once you have in mind what you want to do (the focus part) and you have armed yourself with realistic expectations it’s time to create a system and get started working towards your objective. It is not good just having a vague plan…you need something much more effective. Read More→

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In the second part of what is needed for starting an internet business I want to progress from talking about focus and flag up an issue that can have the opposite effect than initially intended. Now, you may think that I am being a bit defeatist yet through personal experience, I can advise that there is a trap just waiting there…ready for you to fall into and not subsequently get out of.

Don’t worry, it does not involve lots of effort, but you do have to ensure you are sticking to this very important factor. What is it? Read on to find out more… Read More→

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In this first part of a four series of what is needed for starting an internet business, I am going to talk about probably the most important secret ingredient that you will need to create and build your online info marketing business. Sorry to disappoint, but the “push a button and the money will flow” fantasy just does not happen. You need to be smart, realistic and prepared.

So please read on and really think through what I talk about…it is so important and without it, the thought of a profitable internet business will remain just that… a thought. Read More→

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